Paradigm Shift

— 3 Key Pointers for Business Transformation

Ramana Murthy H V
2 min readJun 25, 2022


Profitability always matters to a business.

Since its tough to sustain healthy bottomline.

Its akin to maintaining a slim waistline by going to gym daily.

And a growing Topline perfectly complements a slim bottomline!

Its like an elegant hairline that only celebrities can boast of.

So, it pays glamorously rich dividends to run a business solely focused on Profitability motto to glitter like a celebrity commanding huge fan following.

That’s of course pleasing music to investors and other stakeholders.

This has its flip side as well. Just like the fickle stardom of celebrities.

So, blindly copying celebrity style may yield short term gains while adversely affecting long term business interests.

What would be the right approach then?

After all, a business needs to glitter like a celebrity whilst sustaining long term stardom in the market!

It matters a lot to affect Paradigm Shift in Business to transform into SEVA (Sustainable, Evolutionary, Visionary, Agile) organization.

SEVA characteristics are essential to imparting nimbleness while delivering value according to changing customer needs.

Here’re the 3 Key Pointers to make this happen:

👉Focus on problems business can solve to carve out unique niche for itself rather than dumping products in the market.

👉Connect with the target clientele to convey the empathetic transformation through delightful benefits.

👉Direct teams’ Energies, Talents and Skills to drive Innovation throughout products’life cycles in Mission mode.

These 3 Pointers help maximize loyal customer base raving about the transformative service the business delivers!



Ramana Murthy H V

Business Excellence Analyst building futuristic SEVA (Sustainable, Evolutionary, Visionary and Agile) Business Models leveraging self-organizing Systems